Muhammad Qasim · Performance Marketing

My Work.

Google Ads and Meta Ads campaigns — the strategy, execution, and results behind each client project.

03 Google Ads case studies02 Meta Ads projectsCampaign reports & results
Meta Ads

Meta Ads Management

Meta Ads campaigns for e-commerce brands — campaign setup, creative testing, pixel tracking and ongoing optimization aimed at sales and return on ad spend.

BioMoon logo

BioMoon

Meta Ads Management | E-commerce Sales Growth

United Arab Emirates

Managed Meta Ads campaigns for a UAE-based e-commerce brand, focusing on sales growth, audience targeting, and return on ad spend (ROAS).

Key Responsibilities
  • Campaign Management: Set up and optimized Meta Ads campaigns for e-commerce sales.
  • Creative Testing: Tested ad creatives, audiences, and campaign strategies to improve performance.
  • Pixel & Tracking: Implemented Meta Pixel and conversion event tracking to measure campaign results.
  • Performance Optimization: Monitored spending, analyzed results, and optimized campaigns to improve ROAS.
Key Result
  • Generated approximately AED 38,000 in sales from AED 10,000 in ad spend, achieving up to 4x ROAS.
Tools
Meta AdsCreative TestingMeta PixelConversion Tracking
Meta Ads Manager ad set report for BioMoon showing AED 9,797.61 spent, 145 website purchases, 3.51 average purchase ROAS and AED 67.57 cost per purchase
Shopify Analytics for BioMoon showing AED 38,375.00 total sales, gross sales AED 38,485.00 and net sales AED 36,725.00

Meta Ads Basic Campaign Startup Results

An initial Meta Ads campaign delivering strong reach, conversations, and cost-efficient website purchases for a fashion brand.

Meta Ads campaign performance dashboard showing PKR 8,141 spent over 45 days with 49,827 views and 363 messaging conversations
Meta Ads · Campaign Startup

49,827 views · 363 conversations · Rs22.43 CPC

Neurodiversity Screen logo

NeurodiversityScreening.org

Meta Ads Management | Social Audience Growth

United States & Pakistan

Managed Meta Ads campaigns to grow NeurodiversityScreen.org's social audience and increase visibility across the United States and Pakistan.

Key Responsibilities
  • Follower campaigns to grow the brand's social audience.
  • Profile visit campaigns to increase account discovery.
  • Content view campaigns to expand reach for brand content.
  • Campaign management across the United States and Pakistan.
Key Result
  • 130K+ ad spend managed.
Tools
Meta AdsFollower CampaignsProfile VisitsContent Views
Meta Ads Manager campaign dashboard for NeurodiversityScreening.org with follower, profile visit, and content view campaigns

Let’s work on your next campaign.

Google Ads, Meta Ads, and a clear plan for measurable growth.

Let’s Work Together